Pro Plan dry foods and dog foods is formulated to support certain needs of your pet throughout their lives. Your cats or dogs should be provided with different diet programs and adjust it to the period they are in, since their life cycle and life style is constantly changing. We are trying to provide a longer and healthier life for you cat/dog by combining your love with our pioneering technology.
Vana Film Group M
We created campaigns focused on cat/dog owners with the agents we were working with in the two important days of 2016. The first one was on Mother’s Day, we connected with cat-dog mothers that no brand adopted. Thanks to that commercial the brand gained recognition and popularity in the cat-dog food industry. After the successful commercial we published another commercial for the same audience around New Year.
You can see the effects and achievements we got from communication planned for 2016 Mother’s Day campaign in the video below called “case study”.
We published another video celebrating for the cat/dog owners’ New Year in order to maintain the positive communication between the brand and the customers.